Since 1991, L&S Marketing has provided support to both for-profit and nonprofit organizations from its offices in Albuquerque, NM and Anaheim, CA. The company is led by Vice President Sheldon Liebman, who brings decades of experience in technology, finance, marketing, and sales. L&S Marketing offers a wide range of services, including small business consulting, marketing and public relations, web design, bookkeeping and PC support. Originally founded as a marketing and PR agency, L&S Marketing has expanded its services over time as client needs evolved with the growth of the internet.

As a solo operator, Sheldon needed a robust remote support solution to manage both attended and unattended devices efficiently across different clients. Accurate session documentation was critical for both technical troubleshooting and billing, especially given that 99% of new clients arrived through referrals, and clients often required help with unfamiliar issues. Transitioning from legacy tools, Sheldon required a platform offering secure, compliant remote access, flexible device management, and detailed session tracking.

Sheldon migrated from GoToAssist (GTA) to LogMeIn Resolve, leveraging its improved remote sound, remote printing, and file transfer capabilities. The platform’s session notes feature became central to Sheldon workflow, allowing for immediate, precise documentation of every session. Manual notetaking is complemented by AI-generated notes, and comprehensive session reports provide crucial support for billing, follow-ups, and ongoing client relationships.